Different kinds of special offers and clearance sales are common methods to increase e-shops sales. It is estimated that some e-shops are able to increase their revenues even by 50%, using seasonal special offers. Ok, but how to use the best ones, when the amount and variety of special offers is huge? How to use them wisely to increase sales profits maximally? How to avoid mistakes?
These are some of them:
- overusing the words ‘special offer’
- too big choice that causes the client holds off his purchase decisions
- extra product – it’s not so true, as it seems